Dove Launches Marketing Campaign to Celebrate Hair Diversity

#MyHairAMiModo will drive conversations surrounding hair stereotypes.

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By: Lianna Albrizio

Associate Editor

Dove research shows that nine out of 10 women feel pressured to style their hair according to society's expectations.    As a community with diverse hair types of all lengths, textures and colors, Latinas are no stranger to this societal pressure. Dove has announced its newest campaign, #MyHairAMiModo – loosely translated to “my hair, my way” – an initiative designed alongside Latina community advocates to help drive catalyzing conversations surrounding the limiting soci...

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